Using QR Codes to Collect Reviews (Restaurants, Salons & More)

For any business where customers are physically present, a QR code is the single most effective review-collection tool. It's instant, free to use, and meets the customer exactly where they are.

Why QR codes work so well

• Zero friction — scan with the phone they're already holding.
• Free to deliver — unlike SMS, there's no per-message cost.
• In the moment — captured while the good experience is fresh.
• No phone number needed — perfect for walk-ins and diners.

Where to put them

Table tents and menus for restaurants; the front desk and mirrors for salons; receipts and invoices for trades; checkout counters for shops. Anywhere the customer pauses with their phone is a good spot.

Make the destination smart

The best QR codes don't dump people straight onto Google — they open a quick rating screen first. Happy customers go on to leave a public review; unhappy ones get a private channel to reach you. That way the QR grows your rating and protects it.